Segmentation
We group your audience sensibly, so the right message reaches the right people and your emails feel relevant rather than generic.
We group your audience sensibly, so the right message reaches the right people and your emails feel relevant rather than generic.
Segmentation sits within our email marketing service, and it only works when it joins up with everything around it. We get the strategy and brand right first, then build segmentation on top, so it pulls in the same direction as the rest of your marketing rather than running on its own.
The rest of what we offer
Segmentation is one part of the picture. Here is the rest of our email marketing service, all joined up.
Automated flows
Welcome, abandoned cart, post-purchase and win-back sequences that do the right thing at the right moment, without you lifting a finger.
Learn moreCampaigns & newsletters
Regular emails written and designed in your brand voice, useful enough that people open them rather than archive them.
Learn moreList growth
The right people, added the right way, through sign-up forms and incentives that grow your list without harming deliverability.
Learn moreDeliverability
Careful setup, authentication and list health, so your emails land in the inbox and your sender reputation stays strong.
Learn moreReporting
Plain reporting on opens, clicks and revenue, so you can see exactly what email is doing for the business and where it goes next.
Learn more